Attribution Workflow
When advertisers send postbacks, ClickTracker validates campaign context and click identity, applies event logic when needed, and creates conversion records for accurate partner reporting.
Feature Deep Dive
Postback and Conversion Attribution for Affiliates
ClickTracker records conversion outcomes with validated postbacks so affiliate, advertiser, and network reporting stays aligned across the full attribution chain.
Why Teams Use It
Reliable conversion attribution reduces payout disputes, supports cleaner optimization decisions, and keeps affiliate operations aligned with advertiser outcomes.
Key Postback Features
- Advertiser UUID and click validation
- Duplicate conversion prevention
- Event-level conversion support
- Payout and revenue calculations
- Affiliate postback automation
- Cleaner partner-level reporting data
FAQ
How does ClickTracker match postbacks to clicks?
ClickTracker validates incoming identifiers and matches the postback request to tracked click records before creating a conversion.
Can ClickTracker prevent duplicate conversions?
Yes. The conversion pipeline checks for existing click and event combinations to avoid duplicate attribution.
Does attribution support event-level payouts?
Yes. Offer events can define conversion-level payout and revenue behavior for more granular attribution.
Scale Attribution with Confidence
Track advertiser outcomes and affiliate performance from one reliable postback workflow.
Start Free Trial